Like most people, you probably indulge in holiday celebrations and traditions with family and friends. You also might enjoy sharing your experiences with others on social media. Although those are meaningful things to do, keep in mind that oversharing about your personal life can have adverse effects on your professional life. As a result, you should carefully consider what you want to post before deciding to do so.
Ask yourself these three questions before posting about the holidays on social media.
Is This Something I’d Be Comfortable Having My Employer See?
Keep in mind that during your hours away from work, you still represent your employer. For this reason, appropriate behavior is necessary. Even if you don’t have social media connections with anyone from work, chances are someone might see what you posted. You could have your settings on Private, yet a friend might show a friend something you shared and have it reach your employer. As a result, you need to consider whether what you’re sharing is something you wouldn’t mind someone from your company seeing. For instance, avoid posting pictures of yourself after too much eggnog or mulled wine. You don’t want to become a viral sensation for how you behaved after enjoying too many holiday-themed cocktails. Also, don’t post about your New Year’s resolution to find a new job. Avoid providing your boss with a reason to let you go.
Is This in Line with My Personal Brand?
Because your posts reveal information about who you are as a person, they should be in line with your brand. Keep in mind that what you post follows you and becomes part of your professional brand. For this reason, make sure your posts enhance your professional reputation as well. Pictures, videos, and personal stories need to align with your character and feel appropriate for you to post.
Does This Share a Positive Message?
Since the holidays can be prime time for stress and family drama, be sure what you post spreads positivity. Show gratitude for the gifts you received. Even if you don’t like some of the items you received, didn’t get certain things you asked for, or feel that someone didn’t spend enough money on you, remember that the value of family and friends is more important than the value of the presents you open. If you received extravagant gifts, avoid bragging about them. You may be viewed as insensitive to others. Share meaningful stories about family celebrations. Avoid mentioning the fight you had with your partner or the drama that unfolded with a distant relative who decided to show up for the festivities.
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